Cookie Policy
Last updated: 11 May 2026
Introduction
Cloudpepper.io uses strictly necessary cookies for security and support. We also use optional advertising and measurement technologies to understand which campaigns lead to trials, registrations and purchases. These optional technologies are controlled by the Privacy choices link in the footer.
What are cookies?
A cookie is a small piece of text a website stores in your browser. The browser sends it back on later visits, which is how a site can tell whether you have been there before, keep you signed in, or remember a setting like your currency. Cookies are described as “first-party” when they are set by the website you are visiting (in our case cloudpepper.io) and “third-party” when they are set by a service the website embeds (for example Cloudflare’s CDN or our Crisp chat widget).
Cookies we use
These are the cookies and similar technologies that may be set when you visit our website.
Cloudflare — security and bot protection
Our website is served through Cloudflare, which sets cookies to detect and block automated traffic. These are strictly necessary for the site to operate safely.
| Name | Expiration | Function |
|---|---|---|
__cf_bm | 30 minutes | Cloudflare Bot Management. Distinguishes humans from automated traffic. |
cf_clearance | 30 minutes | Set only if you complete a Cloudflare security challenge. Records that you passed the challenge so you are not asked again on the next request. |
Crisp Live Chat — support widget
The chat bubble in the bottom right is provided by Crisp. It loads on every page so you can start a conversation with our support team if you need to. Cookies are only meaningful once you open the chat — they remember your conversation between page loads so an agent does not lose context.
| Name | Expiration | Function |
|---|---|---|
crisp-client/session/* | session | Crisp session ID for the current chat conversation. |
crisp-client/socket/* | 6 months | Stores chat status (open / minimised) so it persists between page loads. |
Cloudpepper — advertising choices and attribution
When optional ad cookies are allowed, Cloudpepper stores your choice and, when present, campaign parameters such as Google, Meta, LinkedIn, Reddit click IDs and UTM parameters. This lets us pass the current campaign context to my.cloudpepper.io when you start a trial or register.
| Name | Expiration | Function |
|---|---|---|
cp_ad_consent | 180 days | Stores whether you allowed or rejected optional ad cookies. |
cp_ad_attribution | 90 days | Stores consented campaign parameters for signup and subscription attribution. |
Optional ad cookies
If optional ad cookies are allowed, we load Google Tag Manager and may use Google, Meta, LinkedIn and Reddit advertising tags. These services may set their own cookies or similar identifiers to measure ad performance, attribute conversions, build advertising audiences and keep ads relevant. In consent-required regions, Google may receive limited cookieless consent mode pings when ad consent is denied; other ad-platform pixels stay blocked unless optional ad cookies are allowed.
| Provider | Examples | Purpose |
|---|---|---|
_gcl_*, Google consent signals | Ad measurement, conversion attribution and consent-mode modelling. | |
| Meta | _fbp, _fbc | Ad conversion measurement and audience matching. |
| LinkedIn Insight Tag cookies | B2B ad conversion measurement and campaign attribution. | |
| Reddit Pixel identifiers | Ad conversion measurement and campaign attribution. |
What we don’t use
We keep the marketing stack limited. We do not use any of the following on our public website.
- Hotjar, FullStory, Microsoft Clarity, or any other session-recording or heatmap tool.
- LocalStorage IDs or fingerprinting for tracking anonymous journeys across the site.
- Email marketing pixels or onsite forms from Klaviyo, Mailchimp or similar services. We use Klaviyo to send our newsletter, but the subscription is processed server-side from our own form — Klaviyo does not place any JavaScript or cookies on this site.
- A/B testing or personalisation tools (Optimizely, VWO, Convert and similar).
Managing cookies
Use the Privacy choices link in the footer to accept or reject optional ad cookies. If your browser sends Global Privacy Control or Do Not Track, we treat that as an opt-out signal for targeted-ad measurement where applicable.
To delete cookies that have already been set, or to block them in the future, use your browser’s settings. Every modern browser lets you delete cookies for a specific site or for all sites:
Disabling Cloudflare’s __cf_bm cookie may cause you to fail bot-protection checks and prevent the site from loading correctly.
Your rights with respect to personal data
You have the following rights with respect to your personal data:
- You have the right to know why your personal data is needed, what will happen to it, and how long it will be retained for.
- Right of access: you have the right to access your personal data that is known to us.
- Right to rectification: you have the right to supplement, correct, have deleted or have blocked your personal data whenever you wish.
- If you give us your consent to process your data, you have the right to revoke that consent and to have your personal data deleted.
- Right to transfer your data: you have the right to request all your personal data from the controller and transfer it in its entirety to another controller.
- Right to object: you may object to the processing of your data. We comply with this, unless there are justified grounds for processing.
To exercise these rights, please contact us using the details below. If you have a complaint about how we handle your data, we would like to hear from you, but you also have the right to submit a complaint to the supervisory authority (the Belgian Data Protection Authority).
Contact details
For questions or comments about our Cookie Policy and this statement, please contact us at:
Cloudpepper BVWitte Patersstraat 4, 1040 Brussels, Belgium
Website: https://cloudpepper.io
Email: privacy@cloudpepper.io